Eastgate Marketing | Business Support

Food and Agricultural Exports

These are expected to top nearly $2 billion by the end of financial year as the range and volume increases.

500-million

Big On-line Numbers

There are over 500 million on-line users in China.

Social Marketing Insights

Youtube, Facebook and Twitter are banned, replaced by equivalents WeChat, Youku, Renren and Weibo.

Food Quality important

Research presents true consumer distrust in the local Chinese market, especially in the area of food.

S.A. On The Menu

‘Premium Food and Wine from our Clean Environment’ is one of the S.A. Government’s seven key strategic priorities.

A Niche Opportunity

Chinese consumers are very interested in niche products not found or available from local their local market.

On-line Retail Sales

Austrade estimates that 5-10% of retail food is sold on-line, the most popular being snack foods, milk, infant nutrition and health foods.

Food and Beverage Spend Soars

The overall Chinese consumer expenditure for food and beverage products is expected to reach US$976 billion in 2016.

Huge On-line Spend

Multi–national companies are offshoring to China with some spending up to 70% of their marketing budget on-line.

eCommerce Growth

The Chinese eCommerce market has increased by 78% annually since 2006.

Business Support

We’ll guide you through the cultural maze.

Cultural differences can be challenging for Australian companies thinking of investing in China. That’s where Eastgate Marketing and Consulting comes in. With our appreciation of both Australian and Chinese business cultures, we’re well placed to share our knowledge and expertise, and enrich cross-cultural understanding.

Add to this, the full support of the Australian Government and local councils, and our valuble Chinese connections and (Guan XI) business network, we are confident in making your transition into exporting to China seamless. With respect to Australian values such as collaboration, integrity, and fairness, we’ll show you how to deal with modern China. Our focus is to assist in growing our relationship with China across investment, trade, education, tourism and innovation with the following priorities.

Continue to promote South Australian food, wine and tourism.
Grow export of South Australian innovation and professional services.
Grow our partnerships with China by building on trusted, long standing relationships.
Maintain our leading market share in education.
Maximise benefits from an Australia-China Free Trade Agreement.
Strengthen the position of South Australian agriculture and resources in China.

By achieving our long-term goals, we can help you achieve yours.

Grants

You may be eligible for some valuable help.

Export Grants

The Export Market Development Grants (EMDG) scheme can reimburse up to 50% of eligible export promotion expenses above $5,000.

Free Trade Agreements

Increased trade creates more Australian jobs and delivers more opportunities for Australian businesses. Find out how you can take advantage of Australia’s North Asia Free Trade Agreements (FTAs).

For current information go to austrade.gov.au

Associates

Coming Soon

Business Support

We’ll guide you through the cultural maze.

Grants

Associates

Australia

China

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